Standard IAB Solutions
CNET Networks UK supports the following Standard IAB ad units: Leaderboard, Messaging Plus Unit (MPU), Skyscraper Half-Page ad and Super Leaderboard. These units allow for greater interactivity and create a canvas to expand the creativity in online messaging. As a pioneering member of the Interactive Advertising Bureau (IAB), CNET Networks was one of the first publishers to support the Universal Ad Package of which these units are a component.
Super Leaderboard
The Super Leaderboard (758 x 140) is an ad unit with premier location near the top of the page. Its larger format and prominent position deliver prime exposure to grab the target audience's attention as soon as they arrive on the page.
Click on the images below to see some examples.
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Three
CNET.co.uk
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Fun texting speak is used to promote 3´s Pay as You Go offer
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Devil May Cry
GameSpot UK
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3D imagery reflects the atmosphere of the game and generates interest around the launch
